The assignment involved creating a river cruise company name, new logo, and two spreads promoting their cruise line. All text was supplied for the spreads and layout could be experimental and your own authentic design.
I wanted to have a concept and strong theme to base my typographic choices, branding colours, and imagery off of. I decided to go with a regal, "princess" theme which relates to the royal purple and gold tones. I colour matched the front cover to be have purple tones to match the spreads. In this layout I want to portray that I can create and execute one concept throughout design elements.
I used InDesign to make the spreads and display text in a professional algorithm. I also formatted a table in InDesign for this project.